Analysis Of The Four Major International Stone Market Conditions
Sep 03, 2020
Analysis of the four major international stone market conditions
I. Japanese stone market
The Japanese building materials stone market is divided into two categories: one is the standard board part; the other is the engineering part.
1. Standard board part
Due to the early development of our country, the technology has been very mature, and because of its simple processing technology and easy management, this part of the market has been basically occupied by the workshop. In addition to the vicious competition of the workshop, the profit has been minimal, so the stone consortium-level enterprises have basically given up This market.
Among the imported stone species, there are some varieties that are beyond the reach of the workshop, and there is still a certain profit margin. But this part of the market will eventually be short-lived, and it can only be done through trade, and never invest in factories.
2. Engineering stone
Japan's requirements for technology and quality are well-known all over the world. It is precisely because of this high threshold that it prevents the bombardment of the vast number of workshops. High-quality and high-grade enterprises can do a lot in this market.
II. American stone Market
The American stone market is divided into three categories: one is the large-slab wholesale market; the other is the countertop market; the third is the engineering market.
1. Large board wholesale market
1) The large-scale wholesale market in the United States is very large, and China's consortium-level stone companies have set their sights on this market, and the Central Plains has a tendency to compete. As far as the author's company is concerned, the export volume is basically stable at about 40 containers per month. As far as the company's production status is concerned, the maximum output of 50 containers per month has reached the maximum limit. With the improvement of our company's quality and the expansion of its popularity, the trend of increasing market share is irreversible.
2) To reduce costs and expand the market, one must go abroad.
Materials account for 70% of the cost of large boards, which means that materials are the main factor in cost control. Only going abroad, using limited funds, focusing on a limited number of varieties, and purchasing the best materials in large quantities At the same time, we must strive for "Most Favored Nation" treatment. It can be said that the success or failure of this battle in the US market depends entirely on the success or failure of the material procurement battle.
To further expand the large-scale market in the United States, it is also required to go abroad and go to the United States to participate in all exhibitions that can be attended, so as to make friends and develop together. At the same time, relevant charging websites are opened to contact customers through the Internet.
III. EU stone market
Basically the same as the stone market in Japan, the European stone market is divided into two categories:One is the standard board part; the other is the engineering part.
1. Standard board part
I have already explained a lot, so I won’t repeat it here.
2. European engineering stone market
The engineering stone market in Europe is a huge family. Due to the tradition of traditional stone culture, there are many projects with high difficulty coefficient and high added value. High-level stone companies are all coveting.
Since Europe is very close to Italy, the processing part of imported stone and high-precision stone is basically swallowed by Italy. Our advantage lies in domestic stone types and processing parts that do not require high requirements. To gain a firm foothold in Europe, we must work hard on these two issues.
IIII.Middle East Stone Market
The Middle East stone market here refers to the oil-producing Middle Eastern countries, which are characterized by a serious shortage of labor. The demand for stone is very large, but the technical workers who install the stone and the engineering and technical personnel who organize the stone project are seriously lacking. Therefore, the one-stop stone project of design, production, construction and after-sales service is the main competitiveness.
The characteristics of this market have determined that the threshold for stone companies has greatly increased. Companies that do not reach the level of one-stop service can export stone products with a small profit at most, and they will never be successful in this market.







